Copywriting

I write copy from the scientific to the sublime, crafting compelling and authentic narratives that connect research institutions, creatives and independent businesses with their audiences.

From SEO-driven website content to expertly shaped messaging and editorial storytelling, my writing will elevate your voice while my project management skills make sure your website stays on track and on message.

Why choose me?

I’m a communicator, but most importantly, I’m a listener. I hear what you want to say and find the best way to say it strategically, connecting you with your audience.

I have years of experience delivering complex communications and websites at national, regional and local levels for organisations like the National Institute for Health and Care Research, UKRI, universities and the NHS . I’ve also helped creatives and independent businesses grow their profiles by making sure their words work as hard as they do.

Clarity, connection & strategy

Whether it’s SEO-driven website content, press releases, or digital storytelling, I create messaging that speaks to your audience so they understand who you are, what you do, and why it matters. I also manage website projects, from initial ideas to final launch, making sure they stay on track, on brand, and on message.

If you want to reach the right people and communicate with clarity and confidence, I can help.

Why work with me?

I specialise in translating complex information into clear, engaging content. I’ve led communications and delivered content for organisations including:

  • National Institute for Health and Care Research
  • NHS
  • UKRI
  • University of Exeter & University of Plymouth

Above everything, I believe in values-driven storytelling – helping the right stories reach the right people.

Why not just use AI?


It’s the elephant in the room, but let’s talk about AI. Writing is about connecting to people, and while AI might be great at telling you how to cook the perfect roast potato, so far it hasn’t mastered the art of listening and, vitally, picking up on anything left unsaid. That’s my speciality – hearing the story you need to tell and finding the best way to tell it so it reaches the people who need to hear it.

Head over to my copywriting website, Exeter Copywriting & Communications, to find out how I can help you tell your story and reach your audience.